Bandhan Mutual Fund unveils a fresh take on festive season spending with its latest video campaign, encouraging consumers to ...

Promodome Communications has bagged the comprehensive advertising, marketing, and digital mandate for the first Kho Kho World ...

With nearly two decades of experience across selling media, buying media, and creating content to feed media, I’ve had the ...

Celebrity-hosted podcasts in India are carving out a unique space in digital media, allowing brands to leverage the ...

To drive this initiative IDEACAFE ROOTS has brought on board Sandip Bansal, Practice Head ROOTS, whose professional journey ...

Rediffusion Brand Solutions has been appointed as the creative agency of record for Nippon India Mutual Fund (NIMF).

Banner ad's journey serves as a reminder of how far digital advertising has come – from simple clickable rectangles to ...

Edelman has announced that Rakesh Thukral will succeed Warren Fernandez as CEO for the firm’s operations in Asia Pacific (APAC). Fernandez will be stepping down from the role to pursue a new ...

The earnings also reflect how India's digital advertising landscape is shifting as e-commerce giants as Flipkart and Amazon ...

Branding, its principles and logic has existed in India for thousand of years. It’s just that we have never been conscious of it. Our ancestors had given it a different name “Naamkararan”. It meant ...

The 360-degree media campaign by Ogilvy comprises a mix of television, print, radio, OTT, cinema, digital and social media ...

The song is a part of the brand's Chhath Puja campaign and will be released across its media platforms, including YouTube, Facebook, and Instagram ...